IRIS

Sport Information, Social Communication, and protection of the Olympic Brand: IOC Guidelines on using Social Media during Olympic Games / Busacca, Angela. - I:(2023), pp. 202-220. [10.4324/9781003458890-14]

Sport Information, Social Communication, and protection of the Olympic Brand: IOC Guidelines on using Social Media during Olympic Games

angela busacca
2023-01-01
2023
22-dic-2023
Inglese
Autori Vari
I
Ho Keat Leng; James J. Zhang
Sports Sponsorship and Branding - Global Perspectives and Emerging Trends
202
220
19
978-1-003-45889-0
https://www.routledge.com/Sports-Sponsorship-and-Branding-Global-Perspectives-and-Emerging-Trends/Leng-Zhang/p/book/9781032603902?srsltid=AfmBOooa_fQ2YV-6O5Q9WoDwVY_V0xlAQre7A3jQzKei9NXGwUmOhjMU
Routledge - Taylor&Francis Group
London - New York
REGNO UNITO DI GRAN BRETAGNA
Comitato scientifico
Sì
Sports information, social communication, Olympic brand
Internazionale
2-s2.0-85179385024
Sì
info:eu-repo/semantics/bookPart
Busacca, Angela
2 Contributo in Volume::2.1 Contributo in volume (Capitolo o Saggio)
1
268
Sport Information, Social Communication, and protection of the Olympic Brand: IOC Guidelines on using Social Media during Olympic Games / Busacca, Angela. - I:(2023), pp. 202-220. [10.4324/9781003458890-14]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.12318/146511
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